RTM can bring lots of value to brands that grasp the moment. You can get to the heart of a conversation with the right hashtag. Here are some tips The McWilliam Park Hotel have found to be successful.
Follow @mcwilliamph
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Clever marketing by @mcwilliamph given the week that was in it! pic.twitter.com/dkZ8oVKA
— Páraic Gallagher (@paraicgallagher) February 8, 2013
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